Ella+Mila was born February 2014 as a polish brand dedicated to being 5-free, vegan, and cruelty free. Their claim to fame is their Mommy&Me polish sets: a pair of lacquers with one large “mommy” size to use as a base color and a baby one sized for nail art, plus a sheet of nail decals.
How did you begin?
We are 5 partners at Ella+Mila. We created this company on the basis that nail polish should be free of toxic chemicals, vegan, cruelty-free and still fun, chic and full of on-trend shades. Safety should not be compromised for beauty. It’s a true passion for us, so it definitely doesn’t feel like work. We enjoy working late hours to create the perfect color, give it the right name or pack the ideal gift for a birthday, bridal shower, baby shower, or no particular reason at all but just to put a smile on someone’s face. After all, who doesn’t like a pretty bottle of great polish?!
How long have you been making your own polish?
We have been professionally manufacturing Ella+Mila in the USA since late February 2014.
What makes your line of lacquers unique?
All Ella+Mila polishes are 5-free, 100% Vegan, PETA-certified and made in USA. Our polishes have also been praised as quick dry and chip-resistant.
Do any of your polishes have a totally different look layered over a colored base?
Yes, our color Copabikini from the SAMBA collection is a vibrant neon yellow when layered over a white (like Pure Love) base. It’s an amazing neon color!
What’s the inspiration behind your lacquer colors?
We love color! We get inspired daily from pictures, scenes, being outdoors, creativity, and travels. Pretty things, clean and chic designs, and colorful designs.
What is your best seller right now?
It’s hard to pick just one best seller because we usually have a few best sellers per collection that we release. Ibiza Breeze and Pure Love from our LOVE collection are definitely best sellers, plus our ELITE line is extremely popular. Samba Beats and Sun Has Set from the SAMBA collection are also massively favored. From the Mommy&Me collection, So In Love and Melonade are definite hits. We put a lot of love and energy in picking our colors and giving them special names. Each polish holds a very special place in our hearts.
Images: Narineh Bedrossian